As a popular motivational speaker, Coach Carter's philosophy is simple: If you get one percent better each day, within 100 days you'll be 100 percent better.

Famed high school basketball coach Ken Carter literally locked his undefeated, state play-off bound team out of the gym, forcing them to hit the books. Today, Coach Carter delivers to audiences his hard-hitting advice about accountability, integrity, teamwork and leadership.

The film, Coach Carter, based on the lock-out and starring Samuel L. Jackson as the Coach, is just one more testimony to the strength of Coach Carter’s convictions. At the podium, Coach Carter scores with hard-hitting advice about accountability, integrity, teamwork and leadership to succeed both on and off the basketball court.

A successful businessman when he accepted the head basketball coach position at Richmond High School (Richmond, CA) in 1997, Coach Carter had a monumental task at hand. The students were failing academically at an alarming rate, and the athletic programs were in a pathetic state. Within two years, he had virtually single-handedly turned around the school, physically cleaning up (trash, graffiti, drug dealers), and also mentally cleaning house as well.

In addition to coaching SlamBall’s champion team, The Rumble, Coach Carter is owner/operator of Prime Time Publishing, Prime Time Sports, and is an author. He is also founder and chairman of the Coach Ken Carter Foundation, a non profit organization which develops, promotes and provides education, training and mentoring programs for minority youths. In 2002, he was selected to carry the Olympic torch for the San Francisco Bay Area/Richmond California.